Things I learnt from Damien Hirst’s skull

1. You can always use more bling.

2. There’s a fine line between selling and selling out.

3. The afterlife can be accessorised.

4. Art is retail. (But it doesn’t always sell.)

5. Not all art is created equal.

6. If it hurts maybe it’s because you’re not laughing hard enough.

7. Marketing can be memorable, but the audience rarely finds it sincere.

8. What goes up, must come down.

9. What stays down, won’t always go up.

10. Be careful what you wish for (longevity isn’t all it’s cracked up to be.)

11. Just be yourself.

12. It’s not personal. (But sometimes it is.)